This will take the form of a content partnership, with monthly columns from key figures within the club, regular interviews with the women’s team, and entertaining social videos all being produced across the GIVEMESPORT website.
Lewes FC’s fan ownership initiative will also be promoted – via GIVEMESPORT’s 26 million-strong social audience – as the club aspires to become the world’s largest fan-owned club.
Aside from its ownership initiative, Lewes FC is also unique in the sense that it’s the only club in world football that pays its men’s and women’s teams equally. The decision to give equal resources to male and female players was made in 2017 as part of the club’s ‘Equality FC’ campaign.
Lewes FC’s board executive member, Charlie Dobres, has high hopes for the partnership and was keen to share his thoughts:
“This season will see a big push by us both on the pitch and off it. We have built excellent squads for both our men’s and women’s teams that will see us challenging at the top of the tables.
“This year, we want to double our ownership numbers, building on 1,800 owners across 36 countries. So we need to amplify our message globally, and with GIVEMESPORT, we have an innovative online partner with huge reach and popularity and one that is also dedicated to driving coverage of women’s sport too. We can’t wait for it to all kick off.”
Speaking on that dedication, Editor Nancy Gillen believes the values and ethos of GIVEMESPORT Women strongly align with those of Lewes FC.
“I am very excited about the upcoming partnership,” she said. “The club is at the forefront of pushing for gender equality in women’s football, something we’re also trying to achieve through our coverage of the Women’s Super League and Championship.
“I’m really looking forward to working closely with everyone at Lewes FC in the coming months as we aim to promote the club through columns, interviews and video content.”
To read more about this exciting new partnership, head over to GIVEMESPORT Women now and read an exclusive interview with Lewes FC’s CEO, Maggie Murphy.