A word with Partner Network Manager, Alex Dawson-Smith

A word with Partner Network Manager, Alex Dawson-Smith

It has been a great start here. Making the switch from a global business with 600 people in my office to a smaller, growing business, like Snack Media has been a steep learning curve, but such an enjoyable transition. The introduction into the team was fantastic, and I want to thank all my colleagues for being so welcoming and inclusive.

There were several reasons I took the role of a Partner Network Manager at Snack. Firstly, it was clear to me that the vision for the network team was something I wanted to be a part of. The team approach their work with publishers differently working in partnership and holding two values close, ‘Make content count’ & ‘Realise the value of your inventory’.

These terms underpin our efforts as a publisher community making sure site owners have access to the products, tools and services needed to survive and thrive in a complex and costly industry.

Snack Media are a unique business in that they both produce content but also commercialise it for themselves and 500 other sports publishers.

Hearing about plans to continue expanding into other global markets and personally helping to develop strategies to ensure we’re continually improving our offering was exciting to me, and signalled that Snack was the kind of organization that was always striving to grow and be better. Perhaps more importantly, I knew I could make a real impact in helping to grow a business that is planning to own and represent the largest sports audience in the world in the coming years.

Snack has grown tremendously over the years, but it was clear to me there was still room to make an immediate impact upon my arrival. With my past experiences in video on-demand and working with large sports publishers I felt like I could bring expertise to contribute to Snack’s evolution.

One of the driving factors for the growth Snack has seen in the last two years is our unique offering, and the focus placed on truly helping clients. As a publisher ourselves, we know the day-to-day challenges of this world, and for that reason, Snack offers a full 360-degree suite of products, tools and services ranging from sales, ad operations, content, cost cutting and support in an ever-changing digital world.

Snack Media publisher performance pit crew

Finally, one of the most pleasing things about joining Snack is the company’s ability to be agile despite the business growing on all fronts, and how willing the team is to listen to our clients and continue to adapt our offering to ensure we are meeting their needs. It has been so rewarding to watch our team bring on leading brands in the market and to be acknowledged as a major player by businesses in and around our space.

I’m looking forward to continuing to help this team and business grow, to give my two pence piece in moulding our ever-developing offering, and to ensure our brands and publishers continue to be successful in their partnership with Snack.

Power to the publisher

 

 

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