The Challenge.
Activate Energy Bet’s sponsorship of Aston Villa Football Club with a multi-platform digital media campaign, raising brand awareness and consumer engagement to reflect leading market position.
The Campaign.
- Fan activation outside Villa Park, inviting fans to engage with Energy Bet by taking part in a shooting challenge for a chance to win prizes
- Microsite build with social feeds and leaderboard of scores
- Sponsored editorial on Snack Media’s Aston Villa network sites
- Social media posts from the Snack Media network driving awareness of the activation
The Results.
