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Snack Summary – PSG secure new shirt sponsor & La Liga CEO potential successor to Richard Scudamore
Paris Saint-Germain have secured a new shirt sponsor in French hotel group AccorHotels. Accor will pay PSG nearly €50m...
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The rise of esports within sports franchises
For the longest time the only similarity between football and video games was the EA game FIFA. But in...
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Snack Summary – Uber sponsors Women’s World T20 while the FA partner with Stonewall
Stonewall and The FA launch partnership Thanks to the @FA for strengthening your commitment to make football LGBT inclusive....
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Snack Summary – Arsenal return to Adidas & new female motor racing series introduced
Arsenal will return to old roots from the beginning of 2019 with a new kit sponsorship deal in association...
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Five Events & Seven Days in Football – The Bursting of the Bubble or a New Era?
1. AMAZON & EPL – A FANG finally bites! The much-anticipated entry of the digital players failed to materialise,...