Snack Social Summary-Twitter drops the username tag when replying to a tweet, Snapchat’s search feature for stories, and non-verified Facebook pages earn freedom

Snack Social Summary-Twitter drops the username tag when replying to a tweet, Snapchat’s search feature for stories, and non-verified Facebook pages earn freedom

Twitter has drawn attention recently as it attempts to let users get better use out of their allotted 140 characters. Now, when users reply to a fellow tweeter, their username is no longer included in the tweet. While it seems the 140-character limit will stay, at least Twitter is doing what it can to help users expand on their thoughts.

Recently, Twitter has brought its pre-roll advertisements to Periscope videos on the website. The feature will now permit brands “to marry their message with specific broadcasts from creators and publishers” while still keeping control over the design of the ad. As video continues to grow on Twitter, expect the social media giant to keep adding on pre-roll ads in order to connect to the user “at the most relevant moment.”

Snapchat now has a search feature where users can look up Stories publicly shared on the application. A search bar at the top of the screen allows users to type in keywords or usernames to find specific content. This new feature may be a result of the ongoing battle between Snapchat and Facebook, which added a stories feature last week.

Speaking of Facebook, there have been some changes made to the website’s branded content guidelines. Now, more pages are able to share branded content than just verified accounts. Considering most publishers who locked up branded content deals are not verified, this is a smart decision coming from Facebook.

Related Articles

How to create content that stands out!

By Christy Malyan on 23rd July 2019

READ MORE

Snack Summary – Manchester United’s app soars in popularity & PSG suffer massive TV blunder

By Harriet Lewis on 15th February 2019

READ MORE

Did GDPR just kick-start a new ‘Trusted Web’ era?

By Harriet Lewis on 5th February 2019

READ MORE

Snack Summary – Arsenal launch chatbot & This girl can release new ad

By Harriet Lewis on 26th October 2018

READ MORE