Twitter is adding live Periscope videos to its top trends sections of the explore tab. Using the explore function, users will have full access to the Periscopes features. These include the ability to interact, heart, comment on, and Retweet, these videos out to their followers.
Now, in the "Top Trends" section of Explore, users can find live Periscope video https://t.co/Ch6RHWij6i
— We are Social Media (@WeRSM) February 16, 2017
To celebrate Valentine’s Day this week, L’Oréal created a sponsored lens on Snapchat which applied bright coloured lipstick to users’ videos. As well as the range of colour options to scroll through, the lens overlaid a graphic of eyeliner on users’ snaps.
L’Oréal is letting Snapchat users apply colorful lipstick to their selfies for #ValentinesDay: https://t.co/YZZ7YvAoNp pic.twitter.com/sKM3TbtQ87
— ADWEEK (@Adweek) February 14, 2017
Tottenham Hotspurs are planning a £400m deal for the naming rights to their new stadium. Daniel Levy, the club’s Chairman, has stated that they are aiming to raise upwards of £400m from the partnership deal. Tottenham are hoping that the naming rights partner will help bankroll the £750m new stadium cost.
.@SpursOfficial's stadium naming rights package might not delight fans, but it will entice brands https://t.co/ZI0UuYeKK1 pic.twitter.com/Tht8N6CN7p
— The Drum (@TheDrum) February 17, 2017
Snapchat have signed a deal with A + E Networks to bring a weekly, eight-part unscripted reality series called Second Chance directly to the platform. The Second Chance series is about breakups where couples reunite to go through the problems that caused their split. Snapchat has recently signed deals with other networks including E- Entertainment and broadcasting companies such as BBC, but this reality series is a first for the network.
Snapchat’s First Unscripted Reality Show Coming In April https://t.co/6h96ELj4L6
— We are Social Media (@WeRSM) February 17, 2017
