Snack Social Summary

Did you know:

Here is what else is happening in the world of social media:

1. Lidl responds on social to Sainsbury’s blooper.

Lidl, as part of their #LidlSurprises campaign, grabbed the chance to poke fun at their supermarket rival Sainsbury’s ‘Fifty pence challenge’ mistake from earlier in week:

@LidlUK What a great idea! #50pchallenge #nicesurprises pic.twitter.com/XbnvBW6O47

— Andy Cohen (@AndySixspeed) October 1, 2014

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2. How brands reacted to the Ryder Cup

Europe convincingly defeated the United States of America in one of golf’s highest profile events:

Taking an air shot off the first tee in the #RyderCup. #ThatSucks http://t.co/vJ0MsNEiaT — Samsung UK (@SamsungUK) September 26, 2014

Congratulations to Team Europe – Ryder Cup champions #RyderCup2014 pic.twitter.com/L3GAvBbbQq

— Guinness Ireland (@GuinnessIreland) September 28, 2014

Good luck to @IanJamesPoulter. With precision like this, we’re sure you have it in hand. https://t.co/X3zla1tlRk http://t.co/T1zQK31a9v — StellaArtoisUK (@StellaArtoisUK) September 23, 2014

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3. Facebook issues apology

Facebook has apologised to transgender and drag queens, after the social media website deleted accounts that it deemed were violating its rules and regulations on using “real names”.

Facebook apologises to drag queens over real name use http://t.co/1B4NDlBwAI pic.twitter.com/MIDqSe84tB

— BBC News (World) (@BBCWorld) October 2, 2014

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4. Twitter launch their new amplify product

Earlier this week, Twitter released a video explaining this product – is this going to change real-time activity on the social network?

WATCH: New Twitter Amplify product video – what it is and how it works in less than 90 seconds. https://t.co/iMDI0nW4Ts

— Twitter Ads UK (@TwitterAdsUK) October 3, 2014

5. What happens in a Twitter minute

Here is an interesting infographic from WhoIsHostingThis highlighting that 347,222 tweets are sent and 108 new accounts created per minute.