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Social Media’s role during the Paris Attacks


Adrien Danjou - 16th November 2015 - 0 comments

On Friday 13 November, Paris suffered the worst terrorist attack in Europe since the Madrid train bombings in 2004.

During and after the events that occurred, social media proved to be an extremely useful tool for those affected at home and abroad and has since been the one channel that people have used to pay tribute to those who lost their lives.

A Twitter Hashtag to save lives

At 9.34pm, only 9 minutes after the first spate of gunfire, Parisian journalist Sylvain Lapoix, , launched the hashtag #PorteOuverte (Open Door). The objective was to help people, on the streets of Paris, to find a safe place quickly.

“When I saw some Twitter users looking for or proposing a shelter, I thought we needed a rallying point on Twitter, so I launched this hashtag” said Sylvain.

Translation: “People who can open their doors, localise our tweets + #PorteOuverte to signal a safety place”

This hashtag was also used in German (#OffeneTüren), to help German people in Paris attending the football game between France and Germany.

 

Used 300 000 times in 2 hours, #PorteOuverte, created and launched by Twitter users during the events was a vital tool to make sure that people seeking help, were granted it.

 Facebook unveil “Safety Check”

As the world was coming to terms with the attacks, social media giant Facebook launched its “Safety Check” feature.

The feature allows Facebook users located in the Paris area to let their Facebook friends know that they are safe with an alert.

According to Mashable, 4 million Facebook users used this feature in the 24 hours following the attacks with more than 350 million Facebook users receiving an alert that their loved ones were safe.

FB alert

 

After the horror, the tributes

After the attacks, a blue, white and red wave engulfed social media around the world.

First, it was Facebook to introduce its feature that allows users to add a French national flag filter on their profile picture with one click.

French flag FB-1

In the same way, Snapchat also launched a special filter.

 

It wasn’t just the social networks to pay tribute to France with Uber updating its smartphone app to include all its car icons adorned by the French flag.

 

The attacks caused the deaths of more than 130 people with many special tributes being launched on social media, for example: #Tribute4FrenchToffees.

The administrator of the Twitter handle @FrenchToffees (French Everton FC fans community) was tragically a victim of the Paris attacks. In a couple of hours, the news was passed on to fans, bloggers, journalists, players and clubs.

People from all over the world including rock stars, sports personalities and politicians stood in solidarity with Paris, paying tribute to the victims.

https://twitter.com/sbeaugeAFP/status/665599997182898177

https://twitter.com/unamplified/status/665600624755662848

https://twitter.com/LMDFoot_/status/665911841479069696

Author avatar

Adrien Danjou

Adrien is a French social media intern at Snack Media, and is a regular contributor to the blog. Follow him on Twitter: @Adrien_DH